FARMACIA LA NUEVA
Logo design for Farmacia La Nueva, a pharmacy founded by pharmacist Carla Franquis.
WHAT?
Designed using Illustrator and Photoshop, the logo integrates the traditional pharmacy cross while incorporating Carla’s initials, C and F, into its structure. To ensure clarity, the letters are highlighted in beige against a white cross. The branding colour is blue, reinforcing the association with the healthcare sector, and the logo is presented on a blue background to maintain this professional and medical aesthetic.
HOW?
The pharmacy cross is a universal symbol of trust and health, while the incorporation of Carla’s initials adds a unique identity to the brand. The beige and white contrast ensures readability, while the blue background strengthens the connection to the medical field. This balance between tradition and personalisation makes the logo both recognisable and distinctive.
WHY?
Carla Franquis wanted a logo that adhered to the classic pharmacy cross while reflecting her personal identity. The final design achieves this by embedding her initials into the symbol, creating a professional and personalised brand image. By maintaining a clean and healthcare-oriented colour scheme, the logo establishes Farmacia La Nueva as a modern and trustworthy pharmacy.
